In the era of capturing around 10,000 selfies and snaps daily, achieving a flawless and impeccable foundation becomes a non-negotiable for us ladies. However, mastering the application of liquid foundation can transition from a smooth process to a potential hot mess, especially for beginners. The approach you take can vary based on the current condition of your skin, the desired coverage, and the time you have on hand. Fear not, for all is not lost. We’ve curated a comprehensive list of the best secrets to consistently achieving a flawless base, ensuring you look picture-perfect from every angle. Cheers to looking fabulous in every snapshot!
Liquid Foundation: What is It?
The foundation is a liquid or powder-based makeup applied to the face to create an even skin tone while concealing imperfections (1). When deciding which foundation you should go for, it’s essential to consider which formula works best with your skin type, desired coverage, and finish (2).
Liquid Foundations vs. Powder Foundations
- A liquid or cream foundation is a good choice if you have oily skin and want to cover raised bumps, pitted scars, or discolorations. This product allows you to apply it in layers and better covers the texture and color. They are also light in weight and consist of oil-absorbing properties.
- Powder foundations are great for those who are very active throughout the day. It can wick away that oil and sweat and keep your makeup looking fresh. Also, if your foundation’s finish doesn’t match your skin’s natural texture, a powder foundation is a perfect way to set everything in place and make it last even longer!
Liquid Foundation: Tips & Tricks
1. Find your perfect match
Discovering your perfect foundation shade is a pivotal aspect of makeup shopping that many of us can relate to, often experiencing the struggle of finding the right match for our skin tone.
Take your time with this process; selecting your foundation is a daily ritual, and you want it to enhance your look flawlessly each time. Avoid rushing into it, as impatience can lead to mistakes. Begin with a clean, moisturized canvas when swatching foundations. If you’ve been using the wrong shade, remove it before trying a new one. After using a makeup remover, remember to re-moisturize the area before swatching, as cleansing products can leave the skin dry, potentially affecting the swatch’s color.
Avoid settling for the first foundation claiming to be your shade. Instead, sample a few options to ensure you find the perfect match. When swatching, apply the foundation directly to your jawline, allowing you to observe how it harmonizes with the entire area from your neck to forehead for the best match.
For a more flattering finish, let your foundation oxidize on your skin for a few minutes, allowing it to settle and potentially change its original shade. This technique, known as oxidation, can provide a more accurate representation of how the foundation complements your skin tone. (3).
TIP: The best lighting to verify your foundation shade is sunlight. Always make sure to see how it feels, wears, and oxidizes.
2. The secret to a flawless finish is a clean canvas
Kicking off your makeup routine with the most spotless canvas possible. A smooth foundation always starts with smooth skin. We’re sorry to break it down; if you’ve put makeup straight to your face, you’ve been doing it all wrong!
- Always remember to begin with prepping your skin. Cleansing, exfoliating, and moisturizing your skin are essential before applying any cosmetic product to boost your glow. This helps eliminate dirt, excess oil, and other impurities that may damage your foundation base.
- Choose a non-greasy moisturizer that is easily absorbed by your skin and does not leave any residue. The better the moisturizer, the more likely you will get a dewy appearance. If you have dry, flaky skin, your foundation will accentuate that. Therefore, exfoliation and hydration are essential in this case.
- If you want to extend your makeup’s longevity, use a primer after your skincare regimen; this will help you achieve a much more seamless finish. It is critical to remember to let it dry thoroughly before applying your foundation. A pea-sized quantity should be enough. Even if you have to devote a little extra time to this multi-step beauty regimen, it will be well worth it, as it will create the perfect canvas for you to work with.
TIP: If you’re not going for a full coverage look, you could always try mixing a small amount of foundation with a small dot of moisturizer or with your favorite face serum which will help to thin out the foundation, giving you that extra glow and dewiness.
According to celebrity makeup artist Sir John, letting the moisturizer dry before applying foundation is a big no. Beyonce Glam Gurus’ signature trick makes the foundation look like a second skin. Therefore, always use your foundation while the face is still slightly damp from the moisturizer(4).
3. Half the look is knowing which tools to use
Choosing the best foundation tool for your skin type and desired finish may be as difficult as determining the perfect foundation color. However, the cosmetic tool you use to apply your foundation is entirely based on personal preference.
- Achieving the perfect liquid foundation application hinges on selecting the right tools. A synthetic fiber foundation brush is optimal, ensuring a smooth and even application without streaks or uneven spots. In cases where you’ve applied too much product, employing a stipple brush allows you to blend the excess seamlessly into your skin, contributing to a balanced foundation base. Another effective technique involves using a damp sponge in quick, circular motions, enhancing the product’s spreadability and resulting in a well-blended finish. Elevate your makeup application with these expert-recommended tools and techniques for flawless liquid foundation results.
TIP: Always keep your makeup applicators clean. Dirty brushes and sponges could often lead to breakouts, skin infections, and streaky makeup. If you’re someone who wears a lot of makeup daily, it’s recommended to clean your applicators after each usage. The American Academy of Dermatology recommends cleaning your makeup tools every 7 to 10 days (5).
4. Create the look – Blend away those imperfections!
- Should I apply the concealer before the foundation or the foundation before the concealer?
- We’ve all been there, trying to decide which works best. While there’s nothing wrong with using concealer first, most makeup artists would recommend using a little coat of foundation first to balance out the complexion and reduce the appearance of imperfections. In addition, this will allow you to use less of your concealer product by only using it on the areas that still need to be addressed.
- Begin by applying a small amount of foundation onto the back of your non-dominant hand and then slightly dip your applicator into it. Next, gently dot the product onto the main areas of your skin. Then, quickly tap over the dots using a sponge and gently blend them with patting motions until evenly distributed.
- Last, nothing gives you away like a line at your jawline; therefore, never forget to blend your foundation onto your neck. Finally, remember not to smudge or swipe as you apply your foundation.
TIP: Remember not to overdo your foundation application as it will result in a cakey situation. Make sure to start with small amounts until you find the perfect amount required to cover up your skin.
Always work from the inside out – Concentrate the foundation in the center of your face, where redness and blemishes are most noticeable, and then blend outwards.
5. A long-lasting finish – Blot, then Set
By now, you’re looking fabulous. So what’s next? Usually, we try the powder. But not so fast.
- If you want to make sure your makeup lasts longer, then take a tissue and press it all over your skin to seal the product in and absorb any excess oils present in your foundation.
- Finally, dust some translucent powder on your face by dipping your fluffy powder brush into the powder, then tap or shake it to remove any excess. Then, gently dust it across your face, using a firmer touch on areas that tend to get oily, such as your T-zone, chin, and under eyes, if required.
- Those unfamiliar with setting powders due to dry skin can always opt for a matte liquid foundation and follow up with a setting spray instead. Misting your face with a setting spray is a great way to ensure your makeup application goes as smoothly as silk.
The ultimate goal of foundation application is to make your face look ethereal, glowing like a slab of marble, without marks, scars, or any imperfections. Regardless of the skill level, we can all benefit from a few extra make-up tips and tricks when it comes to applying foundation. This article sums up all the necessary steps from locating your perfect shade to mastering techniques that will help you get an airbrushed finish every single time.
Frequently Asked Questions (FAQs)
Should I use BB Cream or CC Cream?
BB cream is excellent for dry skin and is used as a tinted moisturizer, while CC cream is excellent for oily skin and provides extra coverage.
Should you apply foundation under your eyes?
Though it doesn’t have any effect, using a concealer for under the eyes is advised.
Can I use concealer without foundation?
You could only use a concealer if you’re going for a simple, natural look.
Can I skip foundation?
It all comes down to personal preference. You may use a concealer, BB cream, CC cream, or a tinted moisturizer on your blemishes, and you’re good to go!
TIP: Apply a small amount of foundation onto your eyelids, and set it with some translucent powder. This will ensure that your eyeshadow remains in place and also prevent smudging.
- “Foundation“- en.wikipedia.org
- “Liquid vs Powder Foundation“- ipsy.com
- “Why Does Foundation Oxidize“- lorealparisusa.com
- “Keep Your Moisturizer Damp“- hudabeauty.com
- “How To Clean Your Makeup Brushes“- aad.org