Blood is the cornerstone of understanding your body and the ordinary person doesn’t have access to it. The current state of our healthcare system causes people to only address problems at a breaking point, for a number of reasons – it’s either too confusing, too expensive, too time-consuming, or inaccessible. In the U.S., the average person spends up to 10k / year on medical-related expenses. Additionally, given the complexity and structure of the healthcare system, patients are missing their appointments at an exponential rate. “No-show” rates can range anywhere from 5-55%.
There’s a huge gap in today’s system. Americans are missing out on important preventative health data. Simple and economical blood tests can catch important health needs in most perceived “healthy adults”. We have reached a point where 90% of Americans with prediabetes (more than 1 in 3 adults) simply don’t know they have it. 75% of U.S. adults have Vitamin D deficiencies, causing draughts of energy and brain fog throughout the day (amongst other problems). 40% of U.S. adults have B12 deficiencies, which causes fatigue, weakness, lightheadedness, and memory loss. More than a third of men over the age of 45 have reduced levels of testosterone, causing a decrease in sex drive, physical performance, energy, mood, etc. The rise of fad diets, like Keto, have shown a rise in hormonal disbalance in females with a rise in LDL levels.
Having easy and affordable access to tests and personalized nutritional and lifestyle recommendations based on your blood data will be a game-changer for addressing these issues.
Accessible Blood Data Is The Key To Unlocking Health Advancements
Physicians have been using blood markers to understand health for more than 50 years. This proven science has been used in both disease diagnosis as well as in clinical trials, mainly to learn how effective nutrition and lifestyle changes can be. An astounding amount of Americans suffer from high Cortisol levels. Symptoms include weight gain, severe fatigue, irritability, headaches, among others. What if reducing blue light or an extra hour of sleep per day can drastically reduce your levels? Now, imagine if there was accessible information that allows you to test what lifestyle improvements are most effective for you?
Introducing Base – A revolutionary App to Track and Manage Your Sleep, Stress, Immunity and Energy
Technology already enables us to receive results in a timely manner, whether that be through a mobile app or a website. Technologists at Base developed algorithms to determine which biomarkers (vitamins, hormones, neurotransmitters, etc.) to check for, depending on your symptoms.
Feeling stressed, have low energy, or want to find the optimal diet for your body? Biomarkers and blood are the primary sources to help diagnose your cause. All of this can be managed through Base‘s secure mobile app, with no need to schedule a doctor’s visit, fill endless paperwork, experiencing long wait times, and more.
Similarly, without additional work, you can receive notification updates informing you that your Leptin (the hunger hormone) analysis is ready for your review. Upon clicking the notification, you are shown your hormone test results, measured on an “optimization scale”, based on your age, weight, gender, and others. Additionally, you’ll be recommended three suggestions per category empowering you to make changes in your nutrition, lifestyle, fitness, and supplement intake.
Lack of accessible health data and services crippling American’s finances and future wellness.
There are two ways to collect your sample. You can either collect it via an At-Home Test Analysis Kit (finger prick or saliva sample) or you can go to a lab location. Allowing flexibility for those with specialized diets, demanding workout routines, and extremely busy lives encourage users to ensure you’re at optimum health without paying the doctor a visit. For example, vegetarians could quickly monitor their Vitamin B12 and Iron levels, receive personalized advice on their potential deficiencies, and continuously track to see how their biomarkers fluctuate.
All results are reviewed by physicians. If results look concerning, you’ll be contacted with next steps on how to proceed.
Base provides a service built on the premise of blood testing being the focal point on understanding your body better, preventing disease, and finding optimal diets and habits. Providing an avenue for everyone to understand their personal biochemistry is goal -Insurance is not required and pricing is clear up-front (no surprise bills or co-pays).
Starting at 59.95$/mo, Base offers monthly testing along with personalized insights and recommendations based on your biochemistry. With your subscription, you’re granted access to unlimited add-on tests to track specific areas that matter to you: Sleep, Vitamin & Hormonal levels, Energy, Brain Clarity, Metabolic Weight, and more.
AI Allows True Personalization And The World’s Most Valuable Health Database
Consistent blood monitoring allows each patient to set their own baseline and understand what solutions work for them. Being able to measure your cholesterol levels after switching to a high-fat diet, or triglycerides after limiting fruit intake will help people observe how different interventions affect them. When it comes to food, there’s no one-size-fits-all solution. Base can leverage AI to recommend personalized improvements based on existing clinical trials by mining the existing learnings and data in combination with nutritionists and doctors recommendations for common profiles. For example, if your Cortisol is low, following a high fiber diet can help offset that imbalance. Members can then re-test to check how their personalized recommendations affected them while Base leverages that information to provide the most effective suggestions for similar profiles, in real time.
People won’t have to blindly guess what’s the best supplement to take or whether to join in on the next fad diet. At the societal level, Base is empowering people to track changes in their biochemistry and provide clarity into otherwise unknown information. Tracking blood data will be the most scientific way of knowing what the outcome of a lifestyle, diet, or fitness change is. Adding AI allows you to make that information actionable.
Marrying blood data with AI fuelled recommendations will create the world’s most valuable health database.